AI agents are moving games beyond scripted characters, enabling lifelike NPCs, emergent gameplay, and faster development that ...
More slop for the pile ...
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Are video game developers using AI? Players want to know, but the rules are patchy
As with all creative industries, generative artificial intelligence (AI) has been infiltrating video games. Non-generative AI has been in the industry long before things like ChatGPT became household ...
Last month, Google launched Project Genie, an “early research prototype” that lets users generate sandbox worlds using text or image prompts that they can explore for 60 seconds. Right now, the tool ...
Unity CEO Matthew Bromberg says an update to its game engine will soon enable users to "prompt full casual games into ...
AppLovin posted 66% YoY revenue growth and 84% EBITDA margin in Q4 ’25, while reducing marketing and R&D expenses. Find out ...
Unity stock is getting hammered as AI fears escalate.
Why this is important: The prospect of AI generating games at scale isn’t just about faster production, but it also alters the economics and creative foundation of the industry. On one side, ...
To the chagrin of pretty much everyone, generative AI has wormed its way into all levels of game development. Not content to just let it infect the way games are made, some companies are now pushing ...
TL;DR: Netflix is expanding its gaming division by integrating generative AI to create innovative interactive experiences and games. The company is hiring a high-level Director of Gaming Gen AI to ...
Bitcoin miners pivoted their data centers to AI. But a less visible shift is happening from the bottom up, as crypto's GPU ...
Researchers used AI-driven virtual players to test more than 100 rule sets, matching gameplay to wear patterns on a Roman limestone board.
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